the teams
Creative
Our team operated as a small, nimble, and mighty force, composed of only a handful of designers.
Marketing
Collaborated with closely with the marketing team from the initial inception of the new branding, to the production of assets for a multi channel marketing campaign, and in-person event branding.
partnership
Worked with the partnership team to ensure that event partners we’re given appropriate representation across event assets.
operations
Fast paced, clear communication with the operations team was necessary to orchestrate
my role
Visual Identity
branding process lead
asset libraries
icon set
creative suite scripts + presets
motion principles and guidelines
Experiential
main stage graphics
digital signage
microsite
design
build
maintenance